Story clears things up.


Beyond Pipes: Where Stories Flow

Somewhere New

When Troy Lanz purchased Lee County Plumbing in Florida, he knew that his new business needed a new brand.

Having seen the work I’d done for Tatman’s Towing, he reached out to me, asking me to run the Facebook page and tell stories of organizations the business was affiliated with.

At Troy’s request, we focused on highlighting plumbing issues and how Lee County Plumbing could fix them. I also offered suggestions on how to optimize the website content to rank for keywords.

As Lee County Plumbing tried to break into a saturated market, Troy asked me to design flyers that highlighted different specials. Many times, I had only hours to turn concept to product. We also utilized Facebook Ads to grab new customer’s attention.